Virtual Atelier

This beta version of our new concept is the work of almost two years of research, thinking and iteration. For Delphine Genin, it was about developing the brand with core principles.

Garments make sense to the weaver if they connect with them and attribute human characteristics such as personality, emotions and speech. This journey took her into the research of digital garments, NFT, Metaverse, AR animation and AI art which lands with a presentation that blends the discovery of self and a space to play and push boundaries.

#DELPHINE’S REFLECTIONS

Delphine Genin 'Butterfly Effect' collection has been inspired by the Chaos theory, as the sensitive dependence on initial conditions in which a small change in one state of deterministic nonlinear system can result in large differences in a later state. What makes us unique as individuals is the combination of our experiences, values, beliefs, and perspectives that can be expressed through the collection. Creativity and surprise help us to break free from the constraints of ”normal”.

‘Being normal is a disadvantage, safety and security come at the cost of self-expression, we alone decide to be true to oneself’ says Delphine Genin.

BREAK NORMS WITH INTERCHANGEABLE OUTFITS, The French Thinking

Four items, Infinite combinations and detachable embellishments

Multiple identities throughout the day

Bring sneakers, sequins and tulle to unexpected places

A small capsule collection of selected pieces

THERE IS NOTHING WRONG WITH YOUR BODY; IT IS THE CLOTHE YOU ARE BUYING

No size, the body is unique

The outfit adjusts with time and circumstances

TECHNOLOGY AS ENABLER

A digital garment that exists in the physical world

A safe and fun way to dare before buying

Technology to know yourself better

BUSINESS OWNERS ARE RESPONSIBLE FOR THEIR CHOICES

A digital collection to look after our planet and people well-being

Limited physical samplesncy

Garment that women want to cherish and wear over and over

A NEW STRATEGY

No stock, no discount, and no season

Not just a garment. Each piece embody a story

We co-image the future of our company with you and the team

GET YOUR OWN PIECE

Coming Soon

You are a visionary fashion tech. expert or artist, you have novel ideas to partner with us or are simply a risk-taker, email us at [email protected]